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Sujan Patel sales

Best Sales Management Software

For most businesses with a sales team, using sales management software is critical to ensuring optimal sales performance. Without it, salespeople can quickly get bogged down in data entry and other busywork that ultimately takes time away from what they do best: selling your product or service.

In short, sales management software provides a means to streamline the sales pipeline. Salespeople can use it to input their daily activities, update their current deals, keep track of their leads, and manage their objectives. Plus, it helps team members and managers stay on the same page as all the information is updated in real-time and viewable by anyone with the required permissions.

Modern businesses need to keep modern tools in their toolboxes. But with so many different offerings on the market, it can be tricky to tell which one is best for your business.

Here, we’re going to give you the lowdown on 15 of the best sales management tools available to help you in your search. We’ll cover their features, what makes them unique, and what type of business will be the best fit for what they offer.

Mailshake Lead Catcher

Website: mailshake.com/lead-catcher

Price: $59/month (details)

Free Option: None

Mailshake is a sales engagement platform that also includes a lightweight CRM. With powerful sales outreach features like autodialing, automatic follow-up emails, and omni-channel sales capabilities, Mailshake makes it easy to call prospects, follow up with them via email, and then reach out to them again on social, all without leaving the software.

Plus, with Mailshake’s Lead Catcher lightweight CRM, you can manage your deals, update your objectives, and keep track of how your initiatives are progressing.

If your business has an active cold outreach program, Mailshake is a particularly good fit.

Pipedrive

Website: pipedrive.com

Price: Starts at $12.50/month (details)

Free Option: 14-day free trial

Pipedrive is well-known for being one of the easiest-to-use CRMs available. The software helps sales teams keep track of deals throughout the sales pipeline and automate busywork so that team members have more time to focus on selling.

The software also includes a live chat feature, which salespeople can use to find chat with new leads, and then instantly convert them into new, trackable deals. When you’re on the go, you and your sales team can also access Pipedrive from its mobile app.

Taimer

Website: taimer.com

Price: Starts at $0/month (details)

Free Option: Yes

Taimer aims to provide a single software that can replace the majority of other tools that businesses use. Not only does Taimer take care of sales management, but it also has invoicing, project management, ERP, time tracking, and CRM capabilities. In short, it hopes to be the Swiss army knife of business software, combining tools like Asana, Quickbooks, Toggl, and Hubspot into one package.

Taimer is a good and simple fit for businesses that are starting from scratch and don’t already have a workflow set up. However, while the all-in-one idea does offer simplicity, it also removes some degree of control – mixing and matching software allows you to choose industry-leading tools in each category instead of relying on a package that is good all around but may lack specific features you want.

All in all, you will need to look carefully into what Taimer provides on each of those fronts to see whether it makes sense for you.

Flowlu

Website: flowlu.com

Price: Starts at $0/month (details)

Free Option: Yes

Like Taimer, Flowlu attempts to combine several different types of business tools, such as sales management, CRM, and financial management, into one piece of software.

Flowlu’s agile project management capabilities make it a particularly good fit for development companies. Not only does it have Kanban boards, but it also includes project burndown reports, bug-tracking features, and backlog prioritization.

With the addition of an online CRM that allows you to track deals throughout the sales pipeline, create web forms for lead generation, and view sales funnels and reports, Flowlu is a very good choice for software companies that want a single software that can help manage the development and sales process.

Kiite

Website: kiite.ai

Price: Starts at $0/month (details)

Free Option: Yes

Kiite uses AI to help sales teams create playbooks based on internal data and external resources. Team members can query the software to find information on how to deal with different leads based on the industry, size of the company, or the specific task at hand.

Some of the benefits of Kiite are that it makes onboarding new sales reps easy and saves current team members time searching for information. By compiling playbooks upfront, new salespeople can get a clear idea of what strategies to use, and current team members can easily find the information they’re looking for.

Freshsales

Website: freshworks.com/freshsales-crm

Price: Starts at $12/month (details)

Free Option: 21-day free trial

Freshsales is a sales CRM tool developed by Freshworks, which has many other offerings like Freshchat, Freshteam, Freshcaller, and more. If you’re already using one of their other products, Freshsales will likely fit into your workflow quite well. In fact, Freshsales uses Freshcaller to power its built-in email and phone capabilities.

Freshsales allows you to track deals throughout your pipeline, prioritize leads with lead scoring, receive notifications on email opens, and much more.

Overall, Freshsales’ biggest selling point (no pun intended) is that you can view all of a lead’s information, including past conversations, deals, touchpoints, tasks, and scheduled appointments, all from a single dashboard.

VanillaSoft

Website: vanillasoft.com

Price: Starts at $80/month (details)

Free Option: 14-day free trial

VanillaSoft is a sales management software with a particular focus on telemarketing. The driving idea behind the tool is simplicity: VanillaSoft aims to automate busywork and help you contact more leads in less time.

In addition to standard deal-tracking features, VanillaSoft also includes logical-branch scripting, lead routing, and VoIP capabilities. These features are especially relevant to telemarketing companies as they can improve scripts and call cadences.

Ambition

Website: ambition.com

Price: Not available

Free Option: Unknown

Ambition focuses on improving close rates by gamifying the sales process. The software is directed at enterprise businesses that are trying to make the switch away from traditional showrooms and into the digital sphere.

If you have a need for sales coaching or gamification features, Ambition may be a good fit. The software also lets managers track salespeople’s metrics, objectives, and goals. However, unlike other tools on this list, Ambition’s focus is more on sales performance optimization than sales management in general.

LevelEleven

Website: leveleleven.com

Price: Not available

Free Option: Unknown

LevelEleven’s sales platform helps motivate, engage, and coach sales team members, much like Ambition. The idea behind the software is that salespeople perform better when given the right initiatives and motivation, and LevelEleven helps you create and implement those.

With the Motivate software, you can create real-time leaderboards, personalized songs and videos, achievement alerts. With Engage, you can create personalized rep score cards, use early warning systems, and more. Finally, Coach allows for one-on-one coaching and provides activity snapshots, and coaching cadences among other features.

Hoopla

Website: hoopla.net

Price: Not available

Free Option: Unknown

Hoopla is another sales performance management software that helps motivate employees via gamification. Not only does the platform provide real-time leaderboards and top-performer showcases, but it also includes several different game types, like battles, tournaments, and face-offs.

If you need to motivate your sales team, Hoopla is a creative offering that may be able to add some fun into the workplace and improve your numbers at the same time.

Gryphon Networks Gryphon ONE

Website: gryphonnetworks.com

Price: Not available

Free Option: Unknown

Gryphon Networks is aimed at enterprises, which is evidenced by the fact that it has compliance features as well.

Gryphon ONE helps speed up sales by using machine learning to filter through lead and customer data and draw actionable insights about the customer lifecycle. The tool isn’t so much designed to manage the sales pipeline as it is to help provide insights into what’s working and what isn’t.

Essentially, Gryphon Networks’s products are designed to optimize the sales process. The company notes that its products are CRM agnostic, so if you’re considering another sales management tool or already using one, you won’t run into any issues.

Bitrix24

Website: bitrix24.com

Price: Starts at $0/month (details)

Free Option: Yes

Bitrix24 is one of the only sales management platforms that offers a free option, which is a major plus for businesses on a tight budget. However, the free version of Bitrix24 is a fairly watered-down version of the software, which is also available on a paid-subscription basis.

Like Taimer and Flowlu, Bitrix24 attempts to create an all-in-one solution for communication, sales management, project management, HR, and document management. Given the very low price tag of $0 to start, Bitrix24 is definitely worth checking out if you’re looking for new business software.

Bitrix24 is a web app, so keep that in mind as you sort through your options.

Overall, Bitrix24 is a solid platform that has all the advantages and disadvantages of an all-in-one solution: less control but more simplicity.

Hubspot CRM and Hubspot Sales Hub

Website: hubspot.com/products/sales

Price: Starts at $40/month (details)

Free Option: Free tools available

If you’re looking for a CRM or sales management tool, Hubspot is likely one of the first options you looked into. It goes without saying that, as the market leader, Hubspot is an extremely powerful tool that will work well for most businesses. Like Bitrix24, Hubspot offers a free option, but its paid plans can be pricey – up to $1,200/month for the Enterprise plan.

With Hubspot, you can automatically log sales activity as well as track deals as they make their way through the pipeline. Sales reps can update lead information to help them keep tabs on the hottest leads.

Overall, Hubspot has all the features you’d expect from a sales management platform plus the polish that comes from being an industry leader.

Workbooks.com

Website: workbooks.com/products/sales

Price: Starts at $30/month (details)

Free Option: 30-day free trial

Workbooks.com is a CRM and sales management platform that’s “designed and priced for the mid-market.” With this in mind, small and large businesses will likely find a better fit elsewhere.

The platform provides features for marketing, sales, order processing, and customer service. On the sales side of things, Workbooks.com helps you get insights into your processes, keep track of tasks and objectives, and provides easy access to information from multiple devices, including mobile.

Keap

Website: keap.com

Price: Starts at $40/month (details)

Free Option: 14-day free trial

Keap’s distinguishing factor is its automation. With Keap, you can easily build complex automation flows that will remove the possibility of human error. For example, you can use Keap to send personalized introductions to new leads or to start a sequence when you get a lead through a specific sales channel.

Outside of its automation features, Keap also helps sales reps keep track of their tasks and manage their workflows. Team members can create leads, quotes, invoices, and appointments all from within the tool, meaning Keap can nurture a lead throughout the entire sales pipeline.

The Bottom Line

With this list in hand, you should be better poised to make an informed decision about which sales management software is best for you.

But keep in mind that it’s always possible to mix and match some of these products. For example, you can use Mailshake in tandem with Hubspot to get some additional sales engagement features, or even throw Kiite and Ambition into the mix too so that you can get some gamification and playbooks going.

If you want to take your sales engagement and cold outreach to the next level, check out how Mailshake can help you get and close more deals.