Rules for Success in Your Sales Career

Sujan Patel is the founder of Mailshake, a sales engagement software used by 38,000 sales and marketing professionals. He has over 15 years of marketing experience and has led the digital marketing strategy for companies like Salesforce, Mint, Intuit and many other Fortune 500 caliber companies.
  • March 8, 2026

Fred’s Institute for Excellence in Sales (IES) helps B2B and B2G employers around the world attract, retain, develop, and elevate top-tier sales talent. His Premier Sales Employer and Premier Women in Sales Employer designations position companies as employers of choice for top sales professionals while helping save millions in retention costs. Fred is also a strong ally for women in sales.

Key highlights from the episode include:

  • Preparation for success in sales
  • Using AI to prepare for sales calls
  • How to be successful in sales in 2026
  • How to stand out in a saturated market

If you want to watch the episode with Fred, tune in below:

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