Press enter to see results or esc to cancel.

Category Interviews

How to Run a Story-Based Demo

Once you’ve booked a product demo call with a prospect, it’s tempting to mentally chalk it up as a done deal. But there’s still a lot that can go wrong. It’s highly unlikely that you’ll persuade your prospect to sign on the dotted line if your product demo is un-engaging, vague, or generic. That might …

Read More

How to Create and Use Cold Calling Scripts

Most sales reps either love or hate cold calling scripts. While scripts are easy to use and help you come across as confident and knowledgeable, some believe they make salespeople come across as phony or unnatural. We don’t agree. Think about it: every sales rep is using some sort of script, even if they don’t …

Read More