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How to Grow Your Site With Link-Building Campaigns Using Mailshake

Starting an online business from scratch is always difficult. It was the same for me, even though I had previous knowledge in internet marketing. You have an idea, you create a great website with fantastic content, and then…nothing happens. After searching through the internet, you discover that you missed a step: building links to your …

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The Cold Email Masterclass

8 Practical lessons to make you an expert cold emailer.

8 emails with advanced tips, templates, and tools to help you:

  • Build more targeted lists
  • Find the best emails more quickly
  • Write copy that drives opens and replies
  • Analyze, optimize, and scale your outreach

High Tech vs. High Touch: How to Balance Automation & Human Interaction in Sales

Best-selling author Daniel Pink has written a number of books relating to how humans can better leverage an understanding of psychology to optimize workplaces. He advocates for right-brain thinking and reintroducing creative, out-of-the-box approaches to business problems that, nowadays, tend to be solved by processes and data analysis. source: Obviously, this notion can be …

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Sales Engagement: Definition, Examples, and Platforms

Sales engagement “platforms” were virtually unheard of before 2013, but they’re now rapidly becoming a mainstream software category. For many, however, sales engagement is still somewhat of a fringe term that leaves a lot of questions unanswered, such as: What is sales engagement? How does it differ from sales enablement? What do sales engagement platforms do? …

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Value-Based Selling: What It Is and How To Do It

Value-based selling puts your customers and their needs front and center. This sales method focuses on emphasizing the value your customers will get from your product or service, thereby making price seem less important and helping to reduce the fear of change. Value-based selling is becoming an increasingly important sales tactic – Forrester predicts that …

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