The job of a Sales Development Representative is not easy – it takes a particular kind of person to succeed in this role. As any SDRs will attest to, in the first weeks and months of the role, you can feel like you’ve been thrown into the deep end of a particularly cavernous pool. This …

While alternative ways of communicating with businesses are growing in popularity, phone calls remain the main way that customers get in touch. Managing these calls requires a team of skilled agents, and software that enables them to excel. Image source What is Call Center Software? Call center software is more than something that connects agents …

Have you ever decided to make a purchase – or not – based on a review or testimonial you read online? If so, you’ll understand the significance of testimonials. The vast majority of consumers consult reviews or testimonials before buying, and positive feedback from previous customers can increase the level of trust they have in …

Many recent observations suggest that, in our current turbulent climate, successful sales outreach has to strike an appropriate balance between tone, timing, and overall value. While it’s still important to examine traditional qualifiers such as buyer profile and stage, it’s clear that these unusual times require a heightened sensitivity when reaching out to potential buyers. …