Most cold emails have one thing in common: they come with an ask. So if you can change this one thing about your cold emails, then you will stand out among 99 percent of your competition.
[0:43] The one thing every cold email has in common
[1:10] Make these changes to your cold emails to stand out
[2:38] The value of third-party resources in your cold emails
[4:32] Giving value before asking for anything