Accelerate: SPINning sales outcomes 🌀

Sujan Patel is the founder of Mailshake, a sales engagement software used by 38,000 sales and marketing professionals. He has over 15 years of marketing experience and has led the digital marketing strategy for companies like Salesforce, Mint, Intuit and many other Fortune 500 caliber companies.
  • March 19, 2024

Salespeople trained in the SPIN selling model show a 17% improvement in sales outcomes.

But what is it? Where did it come from? And how can you use it for your business?

The answers lie within the article waiting for you at the end of this list.

As you scroll away into the world of sales, you’ll also learn:

  • 35 sales prospecting tips
  • How to empower your sales team to do better
  • Six powerful sales pitch examples
  • 200+ 2024 sales statistics
  • How to scale your SaaS organization

Grab The Free Template Thats Lifted Close Won Rates to Over 73%

Plus get the B2B sales newsletter that drops weekly. Learn what it takes to build a repeatable sales process creating a pipeline full of qualified deals.

Sales Prospecting: 35 Tips, Techniques, Templates, amp; Tools to Succeed

If you want to learn the best ways to track and qualify sales opportunities, then this ultimate sales prospecting guide is a must-read.

It spills all the secrets on:

  • The difference between a lead and a prospect
  • Types of prospecting
  • Productive prospecting methods
  • Sales prospecting tips to increase success rate
  • Sales prospecting tools used by experts
  • Questions to qualify your leads

You’ll explore everything you need to connect with prospects successfully and close sales. Also, you get three bonus prospecting email templates that actually work.

Meme of the Day

Sales Enablement Best Practices: Your Key to More Sales

Your sales team works hard but is unable to produce consistent results and meet targets. If that sounds relatable, give this sales enablement post a read.

Sales enablement is a strategic effort that equips your team with the material and resources necessary to close more deals. This post dives deep into the topic and explains the ten best practices for successful sales enablement.

You’ll learn how to craft a sales enablement framework and different strategies to empower your sales team. You’ll also learn how to tap into their potential by choosing the right sales enablement solutions.

6 Powerful Sales Pitch Examples Ft Startups (With Tips amp; Templates)

The modern buyer is more aware than ever. This has made it increasingly difficult to pitch today, which is why:

  • 5 years ago only 34% of sales reps used prospecting research tools. However, today, the number has increased to 80%
  • Half of the sales professionals agree that prospecting is much harder now than it was five years ago.
  • 60% of the leads want to know what the company has to offer in the initial consideration stage
  • 90% of companies need more than two sales technologies to research the prospect

Read this guide on effective sales pitching to ensure you hit the bull’s eye every time. Get access to the best way of writing a sales pitch, successful sales pitch templates used by startups, and tips from real case studies.

200+ Sales Statistics You Need to Know in 2024

Did you know 92% of salespeople give up on the fourth call but the average prospect will agree after saying no for the first four times?

Or that 84% of C-level executives use social media to buy something?

Statistics form the foundation of a successful sales strategy and this listicle compiles all those numbers for you. This sales statistics list is:

  • Comprehensive and organized
  • Based on reputable sources like The Pew Research Center, The Harvard Business Review, and HubSpot
  • Updated with the latest studies and reports

Use it to remain up-to-date and explore which sales techniques work the best and which ones need an upgrade.

Scaling SaaS Sales Organizations

Don’t miss out on Shake Sales’ episode on scaling SaaS sales companies and startups into billion-dollar valuations.

We discuss the following:

  • The qualities and characteristics to look for in a sales rep
  • How to maintain a culture of consistency
  • What you can do to motivate the team
  • Metrics to consider when scaling sales
  • Identifying weaknesses in the sales process

Watch the interview to learn how Troy develops his sales team and which metrics are the best for large sales organizations.

The 4 Stages of SPIN Selling: What It Is and Why It Works

Proposed by Neil Rackham in 1988, SPIN selling is a sales model that requires an understanding of the buyer’s problems at a deeper level—which you gain through specific questions. It helps close large, consultative deals easily.

This comprehensive article walks you through the ins and outs of SPIN selling. You will learn:

  • What the SPIN selling sales model is
  • The four main stages of the model
  • Types of SPIN selling questions with examples
  • Effectiveness of this sales model in today’s market
  • Tips to adopt the SPIN model
  • Best practices to ensure successful results

Gain a detailed insight into how to make the SPIN model work for businesses that have a long sales cycle.


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