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Category cold email

3 Data Privacy Responsibilities of Cold Outreach

Though email is still one of the most effective forms of marketing out there, you should be aware that using email marketing – especially in cold outreach – comes with certain responsibilities. If you are based in Europe, you are probably already acutely aware of this. The General Data Protection Regulation (GDPR) is a legal …

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How to Crush Your Quota Using Data-Based Prospecting

Before I show you my favorite outbound hack of all time… …Let’s take a quick “Sales Quiz”: Imagine you’re selling burgers at your newly-opened a hamburger stand. Question: What’s the single best advantage you can have to increase sales? Lowest prices in town Hundreds of 5-star reviews online Ideal location Fast, friendly service A starving …

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