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Category cold email

How to Write a Follow-up Email After No Response

If the thought of writing a follow-up email makes you feel a little uncomfortable, you’re not alone. Our instincts tell us that if someone hasn’t replied to our first email, they’re not interested, and that they’re not going to like it if we bother them again. Unfortunately in this case, our instincts are often wrong. …

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3 Data Privacy Responsibilities of Cold Outreach

Though email is still one of the most effective forms of marketing out there, you should be aware that using email marketing – especially in cold outreach – comes with certain responsibilities. If you are based in Europe, you are probably already acutely aware of this. The General Data Protection Regulation (GDPR) is a legal …

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How to Crush Your Quota Using Data-Based Prospecting

Before I show you my favorite outbound hack of all time… …Let’s take a quick “Sales Quiz”: Imagine you’re selling burgers at your newly-opened a hamburger stand. Question: What’s the single best advantage you can have to increase sales? Lowest prices in town Hundreds of 5-star reviews online Ideal location Fast, friendly service A starving …

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