Motivational sales quotes may seem unnecessary, but the truth is, you need them… First, it’s not easy being a salesperson today. Negativity can run rampant when you deal with exponentially more Nos than Yeses.  And cold calling? It’s no secret that you have to go through a lot of cold calling (eight touches, in fact), …

The LinkedIn profile summary is prime real estate that you can leverage to improve your effectiveness as a salesperson. It’s a window where prospective clients can peek in and see who you are, why you do what you do, and what you do best. If you are doing any cold prospecting via email, LinkedIn, or …

The inception of modern email was both exciting and problematic. We don’t have to tell you the kind of positive impact email has had on society, but it came with a lot of security risks as well. Email in the early days had limited mechanisms to support security and sender verification. Practically all viruses, spam, …

There is nothing more important than being able to clearly and concisely communicate your message to your customers. Well, except for one thing: being able to communicate your message in an effective way. Many business owners and sales professionals treat cold emailing and LinkedIn messaging in the same way. They copy and paste their cold …

If the thought of writing a follow-up email makes you feel a little uncomfortable, you’re not alone. Our instincts tell us that if someone hasn’t replied to our first email, they’re not interested, and that they’re not going to like it if we bother them again. Unfortunately in this case, our instincts are often wrong. …