Ever heard the phrase “volume is king”? It’s applied to a lot of different contexts, from fitness training to financial trading, but it’s also highly relevant to the world of sales – the suggestion being that selling more units is the surest way to hit your overarching business goals. In this article, we’ll explain exactly …

Cold emails are a powerful way to turn prospects into leads—if they’re done right. Writing a solid cold email isn’t easy, but by learning from these bad email examples, you’ll be on your way to higher open rates and more conversions. Let’s look at ten examples of bad email communication—and some better alternatives—so you don’t …

Business is constantly evolving. Today’s sales world is substantially different from how it was just a few years ago. If you want to stay competitive, you’ll need to upgrade your sales tools to keep up the pace with your competitors. In this guide, we’re going to cover the nine types of sales tools that you …

Let’s be frank: getting people to pay attention to your ads is an incredible challenge. There is simply so much content assaulting everyone each and every waking moment of the day. It all turns into a blur. But there are still a few things that will catch people’s attention and make them take a second …

LinkedIn InMail can be one of the most potent weapons in a salesperson’s armory. When it comes to generating responses from prospects, InMails have a hit rate of 10-25%, which is 300% higher than emails containing exactly the same content. But there’s a rampant trend that’s ruining LinkedIn InMail for everyone: pitch slapping. InMails won’t …